Connells Rebranding an Icon of the High street

• 12,000 SOLD BOARDS CHANGED THE LANDSCAPE
• 1,500 STAFF BROUGHT ALONG THE JOURNEY
• 500 NEWSPAPER TEMPLATES SWIFTLY UPDATED
• 170 BRANCHES REVAMPED AND UPGRADED
• 12 MONTHS ROLL OUT PLAN REDUCED COSTS
• 1 HUGELY SUCCESSFUL RE-BRAND

Briefed to bring an exciting new feel to this well-known brand, we worked with a wide range of internal departments to ensure the smooth transition and uptake of this revitalised corporate look.

 We are brand masters.

We create supersharged brands. Re-ignite brands. 

Build indentities. Work hard tuning tone of voice. 

We deliver personality across all channells. 

 We have a more in depth case study on this project, so for the full story sit back and click here.

Connells Marketing Manager, Liz Kenny, said:

“We have a great relationship with Giant and chose them to be the
creative driving force behind the brand refresh. Their wealth of ideas
and expertise were aligned with our commercial objectives