• 12,000 SOLD BOARDS CHANGED THE LANDSCAPE
• 1,500 STAFF BROUGHT ALONG THE JOURNEY
• 500 NEWSPAPER TEMPLATES SWIFTLY UPDATED
• 170 BRANCHES REVAMPED AND UPGRADED
• 12 MONTHS ROLL OUT PLAN REDUCED COSTS
• 1 HUGELY SUCCESSFUL RE-BRAND
Briefed to bring an exciting new feel to this well-known brand, we worked with a wide range of internal departments to ensure the smooth transition and uptake of this revitalised corporate look.
We are brand masters.
We create supersharged brands. Re-ignite brands.
Build indentities. Work hard tuning tone of voice.
We deliver personality across all channells.
We have a more in depth case study on this project, so for the full story sit back and click here.
Connells Marketing Manager, Liz Kenny, said:
“We have a great relationship with Giant and chose them to be the
creative driving force behind the brand refresh. Their wealth of ideas
and expertise were aligned with our commercial objectives