Royal Doulton

Renowned for its creativity and ROI figures, Giant were selected to help this worldwide brand with the sales of its diminishing collectables and figurines. A business established in 1815 needed a 21st century agency to deliver a range of tactical direct mail brochures and associated elements as part of a series of direct mail campaigns. Understanding the market and its quirky following. Aligning appropriate messages with the myriad of offers. Structing the pace and layout of the brochures. Maximising the potential of new and limited edition lines. We understand how to push peoples buttons to activate sales and deliver on your potential.

A serious set of figures were produced with one mailer achieving a whopping 65% lift in sales year on year in its first week of dispatch.

Highly collectable creative. Giant